Data Visualisation | Digital Signage

Southampton FC Signage

Digital Signage Concept

Southampton FC were installing a new IPTV system, and wanted to explore possible digital signage options. I created the below concepts for team lineup statistics using their current digital branding. The slanted lines convey a sense of movement, speed and impact, and the bold red & black colour palette matches their team colours and reinforces the brand image, whilst also adding a level or urgency and power to the design.

"As well as being a platform for advertising, the addition of the player statistics makes for a useful and seamless way to inform the fans of team performance."

Southampton FC were installing a new IPTV system, and wanted to explore possible digital signage options. I created the below concepts for team lineup statistics using their current digital branding. The slanted lines convey a sense of movement, speed and impact, and the bold red & black colour palette matches their team colours and reinforces the brand image, whilst also adding a level or urgency and power to the design.